One of the most important aspects of being a freelancer who works with clients through Upwork is having an online presence that speaks to your professional abilities.
From awesome portfolio items, to client testimonials, to a killer intro and high scores on skills tests, each portion of your Upwork profile serves as proof of your skills to potential clients. The more clearly your profile portrays these skills, the more likely clients will be to trust you with their business needs.
So what makes for a great profile? We asked the Upwork Facebook Community what they thought. Here is a sample of their responses.
“In your Upwork profile overview, honesty pays. Tell clients what you can do by highlighting your skills and knowledge, then give crisp reasons why you are best suited for your niche. This lands you projects pretty fast. Be brief, because the platform is competitive given thousands of skilled Upworkers looking for the same job. Stand out!”
– Wordsworth S O Nyatuga
“What’s good for the client isn’t always good for the portfolio. Be picky, polish your work, make mockups!”
– Ivan Vukovic
“There are countless guides available online when it comes to creating a great Upwork profile. And a lot of these are available on Upwork’s resources alone. Some of which are as follows: Enhance Your Upwork Freelancer Profile for Greater Success, How to Build Your Freelancer Profile on Upwork, Make a Great Impression Every Time with Your Freelancer Profile.”
– Maria Marilyn
“Film yourself with a nice background, introduce yourself, and tell what value you can add to your client’s job using your skill set. Be smart and give some good reasons [why you fit] the bill and post this video on your profile. The day you stop being generic and start talking some sense in your cover letter, you’ll start landing jobs like hot cakes.”
– Bakhtawar Durrani
“Take relevant skill tests, include some client reviews at the top of your profile, focus on what you can do for the client, not what you are good at, and make sure your profile pic is warm and professional. Lastly, make sure your hourly rate shows value. Clients actually like a higher rate because it shows you know what you are doing. Add a video. And lastly, be fun and friendly!”
– Josef VanTine
“Taking skill tests, adding certifications and samples of work, and a brief overview that shows how professional you are, makes a great profile.”
– Juwairiah Zia
What do you think makes for a great profile? Tell us in the comments!
Editor’s note: Responses edited for grammar, spelling, and clarity. The statements above are those of their authors and do not constitute the views or opinions of Upwork.
The post Creating a Great Upwork Profile appeared first on Upwork Blog.
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